Re-Introducing Your Charlotte......

Re-Introducing Your Charlotte......

Postby Doc Brown on Fri May 17, 2013 8:36 pm

HORNETS!!!

Charlotte Bobcats begin process of changing name back to 'Hornets'
By Eye on Basketball staff | None
May 17, 2013 11:05 pm ET


You could "bee" seing the Charlotte Hornets again soon. (Getty Images)
The Charlotte Bobcats are in the process of changing their name back to "Hornets," a source with knowledge of the situation told CBSSports.com's Will Brinson, including arranging digital assets that would allow a return to their original nickname.

There is no timetable for the switch though NBA commissioner to be Adam Silver told Bobcats season ticket holders in April that such a change would take at least 18 months to implement. Moreover, the change is not unexpected and would likely be popular with the North Carolina fan base.

Bobcats chairman and owner Michael Jordan confirmed in February that the team hired "a national polling group" (previously reported as Harris Interactive) to determine how fans felt about a change back to Hornets. Jordan called the reaction to the poll "very mixed." Numerous grassroots groups have pushed for a return to Hornets.

Charlotte's NBA team was known as the Hornets from its 1988 inception through 2002 when then owner George Shinn moved the team -- and mascot -- to New Orleans. When the New Orleans franchise changed its nickname to Pelicans this past season, it opened the door for "Hornets" to return to Charlotte.

Silver told season ticket holders re-acquiring the name "Hornets" would not be an issue, stating that the NBA and not the Pelicans owned the moniker. Acquiring and rearranging the necessary digital assets would be a major part of any change. Hornets.com and CharlotteHornets.com are owned by NBA Media Ventures, LLC and currently redirect to NBA.com/Pelicans.

However, a WhoIs.net search for the domain name NBAHornets.com shows that the URL was created and registered very recently -- on May 15, 2013 to be exact -- by NBA Media Ventures, LLC.

NBA Media Ventures, LLC, is the media branch of the NBA and owns NBA.com, Hornets.com and CharlotteHornets.com.


This would be great.
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Re: Re-Introducing Your Charlotte......

Postby lakersyunowin on Fri May 17, 2013 8:55 pm

yea. but then you still have the new orleans pelicans
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Re: Re-Introducing Your Charlotte......

Postby 432J on Sat May 18, 2013 12:41 am

this would be so sweet

not to mention it would probably help them out at the gate
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Re: Re-Introducing Your Charlotte......

Postby Punk-101 on Sat May 18, 2013 7:38 am

Just make it simple. Charlotte Hornets, New Orleans Jazz, and Utah Mormons.
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Re: Re-Introducing Your Charlotte......

Postby Iceberg Slim on Sat May 18, 2013 8:13 am

This city has been crying about this for the longest time. I know Charlotte residents who are so butt hurt over the relocation and name change that they don't even support the Bobcats. The entire image of the Time Warner Cable arena irritates them. It's actually quite childish. With a name change, ticket sales would go up. Problem is the product still sucks. You can plaster a new label on a can of spam and title "Caviar." But it's still spam. So how much excitement and euphoria does it bring until ticket sales go back down after the first year? My girlfriend works for the team and she tells me (emphatically) a name change buys them 3 years until they are sold and moved to Seattle...if they don't start winning.
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Re: Re-Introducing Your Charlotte......

Postby Rooscooter on Sat May 18, 2013 9:00 am

lakersyunowin wrote:yea. but then you still have the new orleans pelicans


It should have been "Mud Bugs".....
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Re: Re-Introducing Your Charlotte......

Postby ramsay13 on Mon May 20, 2013 4:10 pm

LA surenos and LA Crips oh yeah here we go! :jam2:
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Re: Re-Introducing Your Charlotte......

Postby 432J on Tue May 21, 2013 6:47 am

it should be

new orleans jazz
charlotte hornets
utah bobcats

makes sense for everyone right?
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Re: Re-Introducing Your Charlotte......

Postby purp n gold on Wed May 22, 2013 12:32 am

it should be

New Orleans Jazz
Charlotte Hornets
SLC Punks

MIRITE?
There are two teams that play in the Staples Center:
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Re: Re-Introducing Your Charlotte......

Postby Punk-101 on Wed May 22, 2013 4:16 pm

purp n gold wrote:it should be

SLC Punks

MIRITE?

Great movie!
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Re: Re-Introducing Your Charlotte......

Postby lakerfan2 on Thu May 23, 2013 9:08 am

Can the Clippers go back to San Diego? Please and thanks, we'll trade for the Chargers.
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Re: Re-Introducing Your Charlotte......

Postby Kb8theGreat on Thu May 23, 2013 6:50 pm

this is good for them. The pelicans now have the worst team name.
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Re: Re-Introducing Your Charlotte......

Postby purp n gold on Thu May 23, 2013 8:47 pm

Punk-101 wrote:
purp n gold wrote:it should be

SLC Punks

MIRITE?

Great movie!


:bow:
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Re: Re-Introducing Your Charlotte......

Postby KareemTheGreat33 on Thu May 23, 2013 9:53 pm

Return to the best uniform in league history....
"Allons-y Lakers!"
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Re: Re-Introducing Your Charlotte......

Postby lakersyunowin on Thu May 23, 2013 10:04 pm

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Re: Re-Introducing Your Charlotte......

Postby Weezy on Thu May 23, 2013 10:19 pm

Saw that Kobe posted that "in honor of the name change". What might have been huh, wow we were lucky and West made a genius move.
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Re: Re-Introducing Your Charlotte......

Postby Basketball Fan on Sun Nov 24, 2013 9:44 am

Charlotte Hornets will bring back purple-and-teal colors




The Charlotte Bobcats will go purple-and-teal when they become the Hornets next season – as it was in 1988 and as the fans want it to be again.

Bobcats management revealed the color scheme in an exclusive interview with the Observer. The purple-and-teal scheme will be accented by black and light shades of gray and blue.

A formal announcement by the team is expected later Sunday.

Returning to the teal-and-purple look in the original Alexander Julian-designed uniforms seemed a no-brainer after the Bobcats received permission from the NBA in July to adopt the Hornets nickname. The original Hornets moved to New Orleans in 2002 and switched nicknames to the Pelicans this season.

“We thought it was very important for us to listen to our fans and the overall community. There seemed to be an overwhelming desire to pay homage to the legacy of the Hornets, from their time here before,” Bobcats President Fred Whitfield said. “We listened to our fans, and that’s what led us in this direction.”

Pete Guelli, the Bobcats’ chief marketing officer, said polling of the Charlotte market indicated about 80percent support for a name change to Hornets, and support for bringing back teal-and-purple ran nearly as high.

One interesting point about the accent colors: that “light blue” looks an awful lot like Carolina blue, a color Bobcats owner Michael Jordan wore as one of the Tar Heels’ all-time best players.

“We understand it’s an important color to the region,” said Guelli of the blue shade. “It scored high in our survey and was part of the original Hornet color palette.”

The Bobcats are still working on new uniforms and logos. While no final decisions have been made, next season’s uniforms probably won’t be replicas of the originals, with pleats and such.

“Clearly there would have been some evolution for any brand over 23 years. There would be some evolution of what the look would be,” Whitfield said. “We’re being very deliberate to make sure our uniform design is something our fans would be excited about, and also have a current look and feel.”

Julian, a national clothing designer who grew up in Chapel Hill, advocated the teal-and-purple color scheme when then-team owner George Shinn asked him to design the prototype uniforms. By 1995, Hornets gear was the hottest seller in the NBA. Charlotte Hornets “legacy” items sold by the NBA are still big sellers among young consumers.

The Bobcats have already seen new revenue from the name change. There’s been an uptick in season-ticket sales – an 89percent renewal rate, plus about 2,000 new season-ticket equivalents.

Team management is waiting for league approval to start selling more Charlotte Hornets gear in the team store at Time Warner Cable Arena.

“Without a doubt, we can attribute (improved ticket sales) to the rebrand. People want to be here for the first season of the Hornets,” Guelli said.

“We’re working every day with the league to start selling Hornets gear, even before (the rebranding at the start of next season). Right now we can sell the ‘Heritage’ products. Next is (merchandise) with the new colors and eventually the logo.”

Things like the new logo and mascot are complicated issues because that is intellectual property the New Orleans franchise was using as recently as April. The Bobcats are trying to strike a balance between ramping up their own plans without complicating New Orleans’ transition to the Pelicans name and look.

Just getting the right shades of teal and purple was a chore involving the Bobcats, the NBA office and the hundreds of companies that sell NBA-licensed apparel. Bobcats management rounded up old Hornets gear and saw eight variations on what was then called teal. That won’t cut it in 2013.

“We needed to establish one shade of teal, so that 400 (licensees) could all provide the same color products. We worked so closely with the NBA to establish a color that could be reproduced on any product and taken to retail,” Whitfield said.

“If you look at the purples in the NBA, there are three or four different shades. We had to meet as a group, get our owner involved and say, ‘What shade of purple?’ Because it’s not all just purple.”

The franchise is budgeting about $4million to change everything inside and outside the arena from Bobcats to Hornets over the next 11 months. The big things include resurfacing the game and practice courts and deciding what replaces Rufus as the team mascot. There are numerous other issues, like renaming the dance team from the Lady Cats or changing the team’s limited liability corporation (from Bobcats Sports and Entertainment).

The Bobcats have identified 250 aspects of the arena – everything from the signage along the video board to murals of the players in uniform to Bobcats orange waste cans – that must be replaced before the 2014-15 season.

“We have an obligation to do this thing right,” Guelli said. “When people walk into the arena in the fall of 2014, they need to know this is no longer a Bobcats experience. It’s a Hornets experience.”




Read more here: http://www.charlotteobserver.com/2013/1 ... pIr2xxBnnW#storylink=cpy
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Re: Re-Introducing Your Charlotte......

Postby Weezy on Sun Nov 24, 2013 6:43 pm

Who knows, maybe the simple name change and going back to the old colors will start to turn the franchise around. Oh wait no, Jordan is still in charge.
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