Legendary artist and producer Dr. Dre, Interscope Geffen A&M Chairman Jimmy Iovine and Monster, the leader in audio/video accessories, announced that their new Beats by Dr. Dre high definition powered isolation headphones will be available on July 25th at Apple retail and online stores, Best Buy(R) stores and wwwBestBuy.com, as well as the official website beatsbydre.com, for a price of $349.95.
To provide consumers with a brand new level of headphone audio performance with extreme clarity, deep bass and full power which had been lacking in conventional headphones, Dr. Dre, Jimmy Iovine, and Monster set out to develop a new type of headphone with the capability to reproduce the full spectrum of sound that musical artists and producers hear in professional recording studios.
Noted Dr. Dre: "Artists and producers work hard in the studio perfecting their sound, but people can't really hear it with normal headphones. Most headphones can't handle the bass, the detail, the dynamics. Bottom line: the music doesn't move you. With Beats, people are going to hear what the artists hear and listen to the music the way they should -- the way I do."
In fact, for consumers who have an iPhone, Blackberry, and other music-enabled phones, Beats(TM) By Dr. Dre(TM) comes with additional Monster iSoniTalk(TM) headphone cable with integrated high grade microphone and answer button.
www.beatsbydre.com